CommCore Blog and News

The Race Towards a Coronavirus Vaccine and Reputation Restoration

For many reasons, public trust in the government institutions involved in the vaccine development process continues to wane. While reputation restoration for government agencies is critically important, there are a myriad of political pitfalls that factor in their responses. Read more

Virtual is here to stay, so make the best of it

Working through the pandemic reminds us of the impatient kids in the backseat of the car on a long road trip screaming: “Are we there yet?’ Are we there yet?”

Yes, we are there yet – for the foreseeable future – in the virtual work world. Read more

Thomas Jefferson was Right. Count to Ten. It Can Save Your Career

Thomas Jefferson had great advice to control anger: “When angry, count to ten before you speak. If very angry, count to one hundred.” During these very sensitive times many public figures are hitting the send button seemingly without a count or thoughtful review.  Read more

Virtual Training: Coronavirus & Beyond

The short and long-term impacts of the coronavirus on your business are constantly evolving. It is critical that your communications to internal and external audiences be clear and consistent.

With continued business uncertainty, CommCore clients can and should use virtual communications technologies, rather than in-person meetings, presentations and training.

Read more

4F’s for Coronavirus

CommCore employs a 4F approach to crisis management: Organizations should be Fast, Frequent, Factual & Flexible.

As the COVID-19 Coronavirus continues its tragic march disrupting business, travel and everyday activities, every organization should be prepared to use the 4F’s as a guide to ensure that critical messages are sent to important stakeholders. Read more