Not all officially named awareness events are created equal. For instance, National Donut Day reminds us to celebrate with an occasional sweet treat. But let’s admit it: our lives would not significantly change if we never ate another donut. Read more
CommCore Blog and News
The Top-Down Approach Required to Communicate DE&I
As Hispanic Heritage Month comes to a close, it’s an important reminder of how organizations should provide top-down leadership in all diversity efforts. Diversity, Equity, and Inclusion, also known as DE&I, broadly refers to the efforts an institution takes to create a more welcoming environment for people from historically marginalized communities.
OBSERVER: Is the script necessary for a corporate earnings call?
Here’s a radical idea for earnings calls: Skip the scripted quarterly review and just begin with the Q&A. This will be sacrilegious to some, but not to Yahoo Finance reporter Brian Sozzi. Read more
In-Person Trade Shows – Unpack Your Virtual Bad Habits
Raise your badge if you have attended or are planning to go to an in-person trade show or big meeting event this year? You’re not alone. A recent study published by Insight Partners says the event management platform market, which includes everything from concerts to conventions is growing fast – again! Read more
It’s A Matter of Trust
The recently released Edelman Trust Barometer, in time for the World Economic Forum in Davos, reminds us of the Billy Joel song, It’s a Matter of Trust.
Amid the wealth of statistics, one key finding stood out: “CEOs must lead from the front and communicate company policies and actions on geopolitics.” Read more
Suppose Elon Musk Was Your New CEO
Twitter’s communications staff is busily planning for their new CEO and all the changes that comes from the shift from a public company to a private one.
Musk has already signaled plans for Twitter. Read more
How are leaders communicating with employees in this virtual and hybrid environment?
As the hybrid workplace evolves, effective communication from a leader – from the CEO on down to a project leader – needs to be clear and concise.
As you prepare to communicate with your team, here are four suggestions to keep in mind as you create and deliver key messages. Read more
Crisis Communication When the Facts Keep Changing
Whether it’s ever-changing and even conflicting information about Covid-19 from the White House and health authorities, or corporate crisis communications including product recalls, activist investor attacks and social media hits, communicators and leaders have to constantly monitor and quickly respond to reputational threats. Read more
What have we learned since March 2020?
As the end of year two of COVD-19 approaches, we have had many discussions – both internal and external – on what we’ve learned (and heard) since the pandemic shut down offices way back in March 2020. Read more
Cyber-attack preparation: communications and response is a team sport
The rise of cyberattacks and breaches of security on US and global infrastructure has spurred another round of organizations stepping up efforts to protect themselves – whether they have previously been hacked or they could be next. Read more