Why is it that smart people who should know better don’t know how to keep from washing their dirty laundry in public?
The last couple of days have been relatively quiet, but last week was an embarrassing time for all involved.
CommCore Blog and News
The Carnival Splendor’s Social Media Strategy
Carnival Cruise Lines is getting generally high marks for its customer relations and public relations response to the highly-publicized misfortune that befell its “Carnival Splendor” earlier this month. The ship and passengers were stranded at sea for days with no power after an engine room fire, and the vessel had to be towed in to port. Read more
Communications/Negotiations Lessons from Ted Kheel
Noted labor lawyer and negotiator par excellence, Theodore W. Kheel, passed away this week. As the obituaries attest, for the better part of four decades Ted was the key connector between management and labor in New York City and in Washington.
Read more “Neutral Sentiment” in Social Media
As Social Media Monitoring and Measurement becomes increasingly defined and sophisticated, it appears that the communications industry is beginning to settle on common terminology regarding results or impact. But one important area where differences remain is on the meaning of the crucial term “Sentiment” – specifically “Neutral Sentiment.”
Read more It may be legal, but is it the right thing to do?
A recent decision by the National Labor Relations Board raises interesting questions about the difference between the legal right to post anything in social media and the practical implications of such a posting.
THE INFAMOUS “INTERNET” FALSE ASSUMPTION: A LESSON FOR COMMUNICATORS
One of the biggest mistakes a professional communicator can make is assume that because he or she is knowledgeable at communications now, or was good at it in the recent past, that that will always be the case. Read more
A New Look at an Old Adage
The old adage says that any publicity, even if it’s bad, is better than no publicity. As adages go, this one has been proven wrong enough times to merit relegation to the dustbin of sound bites. Read more
Social Media and the Corporate Line
Social media is so prevalent in the workplace that users often underestimate the business impact of their social media profiles and communications. A single post has the ability to harm an organization’s brand reputation.
Read more Mind The Gap
Sometimes what appear to be the best of marketing ideas — initiated with the best of intentions — boomerang on a company or a product (New Coke, anyone?) The ability to salvage the situation often depends on rapid, transparent and clear communications. Read more
Crisis Planning and Risk Management
In the wake of the deadly gas explosion in San Bruno, CA, CNN interviewed Georgia Public Service Commissioner Stan Wise in order to get a sense of the risks and realities in our utility infrastructure. Read more