Meet Truist Financial Corporation! This newly named company is the result of a merger between two of America’s largest banks, SunTrust and BB&T. After debuting the company’s name along with their aptly named bank, Truist Bank, critics took to Twitter mocking the brand and comparing it to Tronc, the short-lived rebrand of Tribune Publishing.
CommCore Blog and News
Welcome our summer intern, Gabriela!
CommCore welcomes Gabriela Deno as one of our summer interns. Gabriea is an undergrad at Florida State University, majoring in Media and Communication Studies. Read more about her below!
Three words I would use to describe myself…
Persistent, compassionate and driven. Read more
Welcome our summer intern, Maria!
CommCore welcomes Maria Cantisano as one of our summer interns. Maria is an undergrad at American University, majoring in Film and Media Arts at the School of Communication, with a minor in Marketing. Read more
Leading Crisis Communications Firm CommCore Presented at the 2019 Safe at Work: Preventing Violence in Virginia’s Hospitals
Leading Crisis Communications Firm CommCore Presented at the 2019 Safe at Work: Preventing Violence in Virginia’s Hospitals
(Washington, DC, May 29, 2019)— “It’s not just how your hospital handles operations, it’s your reputation”, said CommCore CEO, Andy Gilman at the 2019 Safe at Work: Preventing Violence in Virginia’s Hospitals event in Virginia. Read more
CEO: Crisis Executive Officer
Last year more corporate CEOs were ousted for either personal or organizational ethical lapses than for any other issue. That’s one of the key findings of the latest annual CEO Success Study by Strategy&, a division of PwC:
- The study defines CEO dismissals due to ethical lapses as “the removal of the CEO as the result of a scandal or improper conduct by the CEO or other employees.”
Meet CommCore’s New Vice President, Victoria Lion Monroe
How would you describe your personality? 
I’m an outgoing personality and also like my quiet and personal time. I like to get things done – I’m definitely more “accelerator then brake.” Read more
Leading Crisis Communications Firm CommCore Presented at the 2019 HACR Corporate Directors Summit™: How to Contain a Crisis in Today’s Viral World
(Washington, DC, May 17, 2019)— “Crisis communications is more necessary than ever in today’s hyper-connected environment”, said CommCore Senior Vice President, Dale Weiss at the 2019 Hispanic Association on Corporate Responsibility (HACR) Executive Programs in Miami. Read more
CommCore Expands Leadership Team with Client Services & Business Development Hire
CommCore Consulting Group, a leading national communications firm, named Victoria Lion Monroe as its new Senior Vice President of Client Services & Business Development. Monroe brings over 25 years of experience supporting marketing initiatives, brand marketing communications and advocacy to CommCore. Read more
When can you pivot in a reputation crisis?
The ongoing Boeing 737 MAX crisis raises the dilemma of when to pivot messaging and how not to over-promise. Buying time is tricky when the heat is on from the media and stakeholders.
Read more